What Is Master Elite?

24hr Emergency Response Hotline: 1-602-538-3473

What does it Mean to be Master Elite?

We will explain this in great detail and will reveal a huge amount of information that you will need when choosing a company to install your roof. We promise it will be worth your time, and potentially save you thousands of dollars in the long run!

So what can you do to protect your home and investment?

The top shingle manufacturers have come up with a certification program that allows contractors to offer better warranties and in turn offer more protection than your everyday roofer/handyman with a hammer. These programs are fantastic but there are still some holes in your overall protection.

Standard certification program for major manufacturers only require you to use 3 of their system components (felt, ice and watershield, etc.) to get an upgraded warranty. That is a step up from the standard warranty but still does not cover components made from other manufacturers and can leave you with a nasty bill if you ever get to the point you need warranty coverage.

The biggest problem is there is no factory certification, so you may get a certified roof with a certified contractor and when it comes time for warranty replacement there can be other factors that disqualify you from even getting that warranty, such as improper ventilation and insulation in your attic and a host of other common problems.  Your first instinct is to blame the roofer since the manufacturer will not cover you.  Problem with that is that technically it is not their fault (very grey area) since roofers only responsibility is what is on top of the roof.

The solution? Pay close attention, this part is gold

Hire a Master Elite Contractor from GAF!

A Master Elite contractor is the only type of roofer than can provide the golden pledge warranty, the most powerful and substantial warranty in the entire roofing industry.  A golden pledge warranty is the only warranty that requires the entire roof system to be from GAF, a single manufacturer.  The real beauty is that once your new roof is installed, a representative from GAF comes out to certify your roof installation.  The very same company that will be handling your warranty claim if it ever exists in the future will come out and put their stamp of approval on the job when we are done, and if for some reason we fail  their in depth 40 point inspection we have to fix it right away!  Funny thing is that there is not much of an extra cost to do your roof in this manner, we are talking a few hundred bucks on mid size roof. You will probably spend more on buying a warranty on a new tv set, and the tv does a crummy job of keeping your living room free from rain and snow.

What makes a Master Elite Contractor so good, and how is that different from a standard roofer or even a certified contractor?

Master Elite contractors make up only 5% of the total roofers nationwide.  The reason?  it is damn hard to achieve!  GAF verifies the following items before granting a company the master elite status.

  • Minimum 7 years in business – 1 year in their certified program
  • 99% customer satisfaction based on independent surveys from GAF
  • 1 million general liability coverage + proper and valid worker’s compensation
  • Satisfactory rating with BBB
  • GOOD or better credit rating
  • Clean banking record (no overdrafts, negative info)
  • Clean distributor reference (means we pay our bills)
  • No liens, or judgements unresolved on record
  • Quality workmanship record

You can see why it is almost impossible for 95% of companies to achieve even these base requirements, but still the final test is a face to face meeting with the territory managers to doubly verify all information and personally check out our previous jobs and talk to some of our previous customers.  It is a true partnership with GAF, and it is fantastic for you, us, and them.  This is how business relationships are supposed to be.

 Is this an extended warranty?! What’s the difference?

No it is a Factory Certified roof Installation.

For example: If you buy a TV extended warranty and your well within your warranty coverage your TV blows up.  It turns out that your problem came from an electrical surge due to an improper surge protector and that is not covered by the warranty plan.  Guess who has to buy a new full price TV again? You!

If you had a certified factory warranty where the warranty provider came out and checked your electrical system and your entire system and certified that system, and the same situation happened.  Then who is left with the bill at that point?  Not You!

How much are you really liable for if your roofing system fails under warranty?

You may be surprised. Here is a table below to outline some of the key points, if you want to see a full side by side check out our warranty comparison page. These figures are done during the roofs “non prorated warranty period” which is considered 100% coverage. As the table reveals there is much more to a warranty than meets the eye. All these are considered in the industry as 100% warranty coverage but, which one is the true 100% system warranty?

Standard Uncertified Contractor: Typical Certified Contractor: GAF Master Elite Golden Pledge Warranty:
Total liability: Approx. 55% Roof costTotal liability: Approx. 20% Roof costTotal liability: Approx. 0% Roof cost
10yr. non prorated/lifetime total shingle only warranty10-50yr. non prorated/lifetime total warranty (varies by mfr.)50yr. non prorated/lifetime total warranty Plus 25 year workmanship warranty
Shingles – Covered!Shingles – Covered!Shingles – Covered!
Felt Underlayment – NOT coveredFelt Underlayment – NOT coveredFelt Underlayment – Covered!
Ice & Water Shield – NOT coveredIce & Water Shield – coveredIce & Water Shield – Covered!
Starter Strips – NOT coveredStarter Strips – coveredStarter Strips – Covered!
Ridge Vent and Cap – NOT coveredRidge Vent and Cap – coveredRidge Vent and Cap – Covered!
Tear Off – NOT coveredTear Off – coveredTear Off – Covered!
Tear Off Disposal – NOT coveredTear Off Disposal – NOT coveredTear Off Disposal -Covered!

Where do I get it and how much?

From ProWest! While each roof is different and we can’t exactly give a quote over the internet, we can tell you that the price difference between the baseline roof and the top of the line roof with all the premium materials is on average 15% higher. Considering it can save you up to 55% of your total roof if a warranty claim is required that is one heck of a value.  We care about our customers and we do our best to provide top service with premium products at prices that are affordable!

Schedule A Roofing Inspection